Lovely Package

Curating the very best packaging design


May 24, 2012 | 13 Comments

Designed by Lavernia & Cienfuegos | Country: Spain

“This is a range of wines that Belgian supermarket chain Delhaize offers within its own brand “365”, which includes simple, everyday products at affordable prices. The cork is a sign of humility, an object of little value, often used as craft material, as a simple and easily manipulated element with which to play and create. The use of cork gives it the air of something simple, typical of an everyday product. The cap is the element that unifies and personalizes the whole range. The motif designed for each label refers to the country of origin.”


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13 Responses to “Delhaize”

  1. Marisol
    May 25th, 2012 @ 1:57 am

    Un trabajo buenísimo como siempre.

  2. Marisol
    May 25th, 2012 @ 2:00 am

    Beautiful work. I’m fan of the Lavernia & Cienfuegos Studio

  3. pacman
    May 25th, 2012 @ 3:54 am

    What a fantastic idea and technical realization. Just amazing.

  4. Gustavo Solana
    May 27th, 2012 @ 1:01 am

    Sobre el packaging no se puede decir gran cosa, pero la etiqueta y en concreto el uso del corcho como elemento gráfico es un merecido homenaje. Bellísimo.
    On the packaging can not say much, but the label and in particular the use of cork as a graphic element is a fitting tribute. Beautiful.

  5. Eduard Duch
    May 28th, 2012 @ 11:58 pm

    !!!!Very good!!!!

  6. Tom Ruch
    May 30th, 2012 @ 5:40 am

    Very awesome.. well done!!

  7. Alejandro
    June 1st, 2012 @ 5:06 am

    own brands can also be cool… great job and amazing motives.

  8. Slavica
    June 4th, 2012 @ 12:11 am

    Cool, love it! Looking forward to see it in shops.

  9. Selektor
    June 4th, 2012 @ 10:18 am

    Very creative execution, and i love the way how each country is represented with related cork-work :)

  10. Jordan
    June 4th, 2012 @ 10:52 am

    Love the illustrations and the simplicity of the packaging. Well done!

  11. Almog
    June 14th, 2012 @ 3:53 am

    fantastic & lovely idea!

  12. joeltong ong
    July 6th, 2012 @ 5:05 am

    very well done on the idea and execution. love it.

  13. xiaodeng
    March 21st, 2013 @ 8:05 pm


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Lovely Package

Curating the very best packaging design