Lovely Package

Curating the very best packaging design

Falling Feather

February 23, 2010 | 1 Comment

fallingfeather1

Designed by DesignersJourney | Country: Norway

“Launch of californian red wine with a functional advantage: low on histamine and tannins (less risk of getting a headache). The idea was to create a metaphor that would reflect this advantage.  The falling feather is a poetic picture and gives associations of lightness and relief. The name also supports the story from the winemaker about Falconary, an ancient method used for protecting the vineyards from birds damaging the stocks.”

fallingfeather2

fallingfeather3

Comments

One Response to “Falling Feather”

  1. Erik Mellenius
    February 24th, 2010 @ 1:39 am

    Falling Feather is, to me, very similar to Turning Leaf. The shape, the falling, the verb+noun…

Your Comment





Lovely Package

Curating the very best packaging design


Sponsors