November 5, 2012 | 1 Comment
Designed by Keen and Able | Country: United Kingdom
“Keen and Able originally approached G&J Greenall’s about an opportunity they had identified in the ‘G&T’ market for a bespoke tonic water to accompany their Premium London Dry Gin ‘Bloom’.
Fortunately, G&J Greenall’s was already talking to Fentimans about such an opportunity as both brands were perfectly matched through their Botanical distilling and brewing processes.”
“G&J Greenall’s have had over 250 years of experience cultivating delicate botanical characters for their Gin, and as a result, Joanne Moore the master distiller created ‘Bloom’ the delicate and floral Premium London Dry Gin.
Naturally Greenall’s wanted to find the perfect tonic to complement Bloom‘s unique floral essence. The obvious choice was Fentimans Botanically Brewed Beverages, Established in 1905. Their uniquely Brewed Tonic Water is rich in junipers and infused with fine herbs and plant roots.
Despite Greenall’s and Fentimans 144 year age difference, this Gin & Tonic is the perfect marriage.”