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First Blush Juice

July 14, 2009 | 1 Comment

firstblush

Designed by Ferroconcrete | Country: United States

“First blush is the first grape juice made from wine grapes. Ferroconcrete developed a new creative expression to reflect the hues and colors of varietal grapes, aiming to communicate a more sophisticated grape juice.”

Comments

One Response to “First Blush Juice”

  1. Neil Martin
    July 14th, 2009 @ 11:22 am

    Sounds like an interesting product and something that makes you wonder why they haven’t done something like this before (or perhaps they have and I haven’t heard of it). I’d have to say though that seeing “Cabernet” and “Chardonnay” on a bottle simply makes me think of wine and getting people to buy it as a non-alcoholic beverage is going to be tough.

    Having said that, the interesting bottle shape certainly helps, but I’m not sure the logo does.

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