Designed by BVD | Country: Sweden | Fonts used: Helvetica
“A clear strategy for the brand and the range, along with the naming of two new brands: Fixa and Func, tailored to the Nordic market. The Fixa brand comprised kitchen utensils and cleaning implements. Func comprised technical products. The result was two strong brands within one dynamic design system. The packaging design is attractive, clear and highly visible on the shelf.”
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Designed by: PepsiCo Design & Innovation
Country: United States
Designed by BVD | Country: Sweden | Fonts used: Helvetica
“A clear strategy for the brand and the range, along with the naming of two new brands: Fixa and Func, tailored to the Nordic market. The Fixa brand comprised kitchen utensils and cleaning implements. Func comprised technical products. The result was two strong brands within one dynamic design system. The packaging design is attractive, clear and highly visible on the shelf.”
