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Gazelli Cosmetics

January 22, 2012 | 3 Comments

Designed by Gazelli Cosmetics| Country: Azerbaijan

“Using her scientific knowledge in the fields of genetics and prevention, Dr. Hamzayeva decided to develop beauty products from the magnificent natural resources found in her home country of Azerbaijan. From the earth itself, she created a brand she called Gazelli, a leading beauty group, in Azerbaijan and neighbouring countries.

“Because we believe that beauty comes first from within, and because we love the cultural heritage of our country, we decided to craft the name of our brand from the word ‘Ghazel’.

Ghazel is a form of lyrical poetry that praises beauty, youth and love. These short poems speak of the untouchable, mysterious beauty of women, whose silk dresses and strands of rubies haunt the days and nights of men enraptured by love.

We illustrated our packaging with drawings conjuring up local tapestry and fabric patterns with scenes of rural life. We wish it to be an extension of hospitality in our poetic land of beauty.”

Comments

3 Responses to “Gazelli Cosmetics”

  1. Richard Baird
    January 23rd, 2012 @ 2:47 am

    Really nice illustration work, I don’t know much about Azerbaijan but they appear to have an authentic quality that should work for an international audience.

  2. Selektor
    January 23rd, 2012 @ 8:04 pm

    Beautiful work, very simple yet very nice illustrations! This is the first thing i’m hearing from Azerbaijan since the collapse of Soviet Union

  3. Thomas Adcock
    January 24th, 2012 @ 1:12 pm

    beautiful illustrations. Creates a very warm packaging. However the contents are kind of cold in terms of look and feel (especially with the use of metal. Though probably much more expensive, the use of white ceramic lids/caps would reinforce this humanistic quality of rural life, retain a sophisticated feel, and bridge a relationship from the exterior to the interior more effectively.

    I feel like the concept is only one level deep when in fact the idea of poetry could have been played into it more. Possibly even having each bottle (when brought together) form a poem. Either way, great work!

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