Lovely Package

Curating the very best packaging design

Glow

February 8, 2011 | 7 Comments

Designed by Neumeister | Country: Sweden

“Input: Åbro Bryggeri, one of the most modern family breweries in Europe, wanted a brand new design concept for a brand new mixed drink named Glow. They were hoping for love from young women and respect from young men (above legal age for drinking of course).

Output: The design for Glow is modern and colourful, clearly flirting with the fashion pack among the target group.

Outcome: The launch was started off in the cross-border markets in the Nordic countries.”

Comments

7 Responses to “Glow”

  1. Tweets that mention Glow : Lovely Package® . Curating the very best packaging design. -- Topsy.com
    February 8th, 2011 @ 8:36 am

    [...] This post was mentioned on Twitter by Lovely Package, Maryna, Attract, Liam Swift, Shopping and Style and others. Shopping and Style said: Glow http://dlvr.it/G50VD [...]

  2. akrok design
    February 8th, 2011 @ 1:06 pm

    swirly good. :-)

  3. Glow
    February 8th, 2011 @ 7:42 pm

    [...] full post on Lovely Package® . Curating the very best packaging design. Posted in Package | Tags: [...]

  4. Glow Cans
    February 9th, 2011 @ 3:14 am

    [...] Source. [...]

  5. Luiz KAtmandu
    February 9th, 2011 @ 5:47 am

    very good.

  6. Jmoney1337
    February 9th, 2011 @ 6:39 pm

    yummmm

  7. guriana
    March 18th, 2011 @ 12:05 pm

    love it!

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