Lovely Package

Curating the very best packaging design

Green Genius

October 21, 2009 | 3 Comments

greengenius

Designed by Hub Strategy | Country: United States

“In designing this packaging, we focused on a couple key things 1) make it as environmentally friendly as humanly possible, we did so by using 100% recyclable craft board that is 60% post consumer waste and printing with UV inks to make as little impact on the Earth as possible. And 2) design a trash bag package that is actually nice to look at. This included the obvious Glad/Hefty burst, bevel and glowing color madness as well as not falling into the classic “green” pitfalls we all know (i.e. a forest background and a leaf-inspired logo).

With these things driving the design, we created a line of packaging that feels high-quality and pops off the shelves because it sits back”

Comments

3 Responses to “Green Genius”

  1. Kevin Holesh
    October 21st, 2009 @ 8:08 pm

    Love the logo!

  2. goo
    October 22nd, 2009 @ 5:41 am

    Love all of it

  3. Sam
    December 9th, 2009 @ 6:37 pm

    I just ordered a sample of these – I can’t wait to get them, and test how they hold up.

Your Comment





Lovely Package

Curating the very best packaging design


Sponsors