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Könecke Advent Sausage

August 21, 2009 | 4 Comments

koenecke

Designed by BUTTER | Country: Germany

“The challenge was to increase the sales of Koenecke (a famous German meat and sausage producer), especially in the wintertime. As solution a special advent calendar was created that was made of a salami sausage-packaging with 24 indications to cut off a delicious slice every day.”

Comments

4 Responses to “Könecke Advent Sausage”

  1. guest
    August 21st, 2009 @ 9:43 am

    “a famous German meat and sausage producer”
    i doubt that. never heard of them.

  2. Gareth Coxon - Dot Design
    August 21st, 2009 @ 9:51 am

    Great idea, creating an idea around the way a product is used by the consumer, like it!

  3. Oliver
    August 21st, 2009 @ 2:09 pm

    great idea … good work!

  4. Herbert
    August 24th, 2009 @ 7:49 pm

    Very nice. Wish we could get those in the USA too

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