Könecke Advent Sausage

August 21, 2009 | 4 Comments

koenecke

“The challenge was to increase the sales of Koenecke (a famous German meat and sausage producer), especially in the wintertime. As solution a special advent calendar was created that was made of a salami sausage-packaging with 24 indications to cut off a delicious slice every day.”

Comments

4 Responses to “Könecke Advent Sausage”

guest
August 21st, 2009 @ 9:43 am

“a famous German meat and sausage producer”
i doubt that. never heard of them.
Gareth Coxon - Dot Design
August 21st, 2009 @ 9:51 am

Great idea, creating an idea around the way a product is used by the consumer, like it!
Oliver
August 21st, 2009 @ 2:09 pm

great idea … good work!
Herbert
August 24th, 2009 @ 7:49 pm

Very nice. Wish we could get those in the USA too