Lovely Package

Curating the very best packaging design

Lucky Brand Jeans

January 25, 2013 | 2 Comments

Designed by Mark Kaiser & Annie Lenon | Country: United States

“Early proto-types for some packaging I’ve been developing with industrial designer Annie Lennon for our expanding tech accessories line. This was the first pass from the manufacturer, still a work in progress (we were about half-way through our brand identity redesign when we were working on this initial pass, palette and logo treatment wasn’t quite there yet).”


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2 Responses to “Lucky Brand Jeans”

  1. praveen
    January 28th, 2013 @ 11:33 pm

    Nice Packaging & Branding

  2. Ashley K. Edwards
    January 31st, 2013 @ 11:10 am

    I love this! I’ve always thought Lucky does a fantastic job of presenting all their products to consumers, and this would be a nice compliment.

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Lovely Package

Curating the very best packaging design