Miss Jessie’s
December 31, 2008 | 2 Comments
Designed by Hyperakt | Country: United States | Fonts used: Bureau Grotesque, Berthold-Script, Berthold Akzidenz-Grotesk Condensed
“One part in a rebranding campaign for Miss Jessie’s, a high end hair product company devoted to African-American women.
I worked directly with the owner to develop a new brand experience through an old product. With a foundation of bold typography, this line is rooted in an older world while reinvisioned in the new. It evokes a sense of down-home nostalgia, offering the user a sense of pride in both themselves and their product.”
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2 Responses to “Miss Jessie’s”
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January 9th, 2009 @ 12:58 pm
A bit reminiscent of Dr. Bronner’s: http://www.drbronner.com/DBMS/OLPE32EA/PeppermintLiquidSoap.htm
September 20th, 2009 @ 2:13 pm
I live in UK and my hair is extremely kinky, Is there any saloon that uses your products?