Designed by Top Drawer Creative | Country: Canada
“The task [was] to create the first Year in Review for this newly privatized company. They wanted something special, that would be noticed, read, looked at and kept. We wanted to package this in a unique and relevant way and pitched to the client that the actual book could be put in a custom made ³IV² bag. We had to take it all the way to a Chinese IV bag manufacturer where the bags was made. Only 500 of them were produced.”
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Designed by: PepsiCo Design & Innovation
Country: United States
Designed by Top Drawer Creative | Country: Canada
“The task [was] to create the first Year in Review for this newly privatized company. They wanted something special, that would be noticed, read, looked at and kept. We wanted to package this in a unique and relevant way and pitched to the client that the actual book could be put in a custom made ³IV² bag. We had to take it all the way to a Chinese IV bag manufacturer where the bags was made. Only 500 of them were produced.”
