Lovely Package

Curating the very best packaging design

Student Work – Ashley Linnenbank

January 29, 2010 | 3 Comments

teet1

Designed by <a href="http://www.as

editing services

hleylinnenbank.com” target=”_blank”>Ashley Linnenbank | Country: United States

Milk packaging sure to get noticed on the shelf. Available in skim, chocolate, and whole.”

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Marisa Wine

January 28, 2010 | 4 Comments

marisawine

Designed by Jose Antonio Contreras | Country: United States

Minimal and typographic wine label for Brooklyn-based PRP Winemakers.

Lejonet & Björnen

January 28, 2010 | 2 Comments

Lejonet & Björnen ice cream

Designed by Motherland | Country: Sweden

“Swedish brand Lejonet & Björnen has been producing premium ice cream since 1977. In 2009, Lejonet & Björnen’s new owners developed the brand further, among other things focusing more on being environmentally friendly and locally produced. In connection with this, the decision was made to recharge the brand to reflect this change.

The challenge with this rebranding was to keep as much as possible of the existing brand identity, and at the same time deliver a new, familiar but refined, brand experience. Tradition and heritage, paired with modernity and fresh thinking. The visual identity builds on and updates the heraldic theme of the brand’s old logotype, and combines this with modern colours and typography.”

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Deep Water

January 28, 2010 | 3 Comments

deep

Designed by Jesse Kirsch | Country: United States

“Elegant and clean typography along with a  unique caddy design allows Deep Water to stand out from its competition. The large white letters of DEEP along wit

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h small droplet in pale blue allow the clear water inside the bottle to remain prominent and appetizing. The caddy, which features a self-holding joint, needs only a small sticker on the other end to remain closed. The sticker not only acts as a means to keep the caddy closed, but also serves as its label including a barcode, price and other information. Two small notches in the caddy allow the customer to hold the 4-pack comfortably.”

Tinnitus Wunder(tm): Tinnitus Miracle(tm) In German! High Conversions!
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Balvenie Ambassador Case

January 27, 2010 | 5 Comments

ambassador1

Designed by Here Design | Country: United Kingdom

“A hand-crafted leather case for The Balvenie Ambassador to present the Balvenie story from barley to bottle.

The case contains bespoke boxes which are individually tooled to hold ears of barley, a miniature copper still, cask samples, miniature barrels and tasting bottles.”

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Gelo

January 27, 2010 | 1 Comment

gelo

Designed by Beryl Firestone

“Gelo is authentic Italian gelato packaged for the masses, with a nod to the old school paper box ice cream cartons, while still maintaining a hint of the rectangular shape of the tins it’s served in across the pond. geometic patterns for each flavor let you know which flavor it is from any angle. colors reflect fruit flavors, white represents the milk. (only 2 colors per box = white, color… represent the 2 primary ingredients – fruit/flavor & milk)”

Neige

January 26, 2010 | 7 Comments

neige1

Designed by Chez Valois | Country: Canada

“Inspired by the technique used to make ice wine and by Québec’s very particular climate, Neige (meaning snow in English) ice cider was born out of this Canadian province’s terroir, which has the extreme cold winter temperatures needed to produce the concentration of sugars for its creation.

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Gold Future Eye Cream

January 26, 2010 | 1 Comment

goldfuture

Designed by Freedom of Creation | Country: The Netherlands

“L’Oreal group is the global leader in cosmetics and has over a century of experience

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in the business. With 58 offices throughout the world, L’Oreal distributes its 18 brands in 130 countries. Helena Rubinstein, one of the key brands of the group, wished to have a special package design made for the launch of its new “Gold Future” eye reviver cream. Freedom Of Creation designed and produced 66 pieces of this unique packaging out of flexible nylon, with a gold finishing layer.”

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English Laundry Playing Cards

January 25, 2010 | 4 Comments

englishlaundry1

Designed by English Laundry | Country: United Kingdom | Buy it

“Fashion designer Christopher Wicks (of English Laundry) teamed up with magicians Dan and Dave for an online advertising campaign to promote a new line of mens shirts along with a custom deck of playing cards. The Playing Cards are printed in limited quantities with metallic ink. Each deck comes complete with a custom box, ace of spades, and court cards all hand-drawn by famed English Laundry artist. Playing Poker has never looked so good!”

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Tazaa Soap

January 25, 2010 | 4 Comments

tazaa1

Designed by Jesse Kirsch | Country: United States | Font: Lubalin Graph

“Strong typography and a sharp color palette define this packaging system for a line of 6 scented soaps. The bright white of the sleeve e

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vokes a feeling of cleanliness, while the interior box conveys the color of the ingredients used to make the soap. The initials of each scent’s name, die cut on the outside sleeve, allow the color of the box below to show through. A small narrow opening at either end invites the consumer to smell the soap without having to open the box. The product itself echoes its packaging with matching initials recessed into the surface of each bar.”

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Lovely Package

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