Lovely Package

Curating the very best packaging design

Tap Water

December 7, 2009 | 14 Comments

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Designed by Racquel Youtzy | Country: Canada | Font: ITC American Typewriter

“Racquel Youtzy (founder of tap water bottle) of Toronto, Canada designed this in response to the growing demand for safe refillable water bottles. Everything on the market seems to be geared towards the sports side of the business. Even the high end metal water bottles still have an obvious “sports feel” about them with the wide neck and stubby appearance. If you want a bottle that can be used on your table during a dinner party, on your desk at work, or even used when you are out shopping the “tap water bottle” is the product that is needed. The bottle is stylish with both a modern clean design and a retro flip cap giving it a universal appeal.

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Boa Boca Gourmet

December 6, 2009 | 5 Comments

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Designed by António Policarpo | Country: Portugal

“The Boa Boca Gourmet  project was born in Évora in 2004, is a small company which currently employs five people. Began with the opening of a gourmet shop with a strong component of design. Since 2006 the company’s members António João Policarpo (Designer degree in advertising communication and a master degree in graphic design by Alquimia da Cor) and Inês Varejao (Eng Agricultural and postgraduate in wines in Bordeaux – France) joined efforts and created the brand “FEITOÀMÃO®” and in partnership with small producers selected and moved forward with the creation and development of traditional Portuguese food products of high quality, handmade with care and wisdom, and packed with an image carefully and packaging excellence.

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Malibu Magazine Series

December 5, 2009 | 1 Comment

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Following the Pop & Street Art series with So-Me, James Jarvis and Delta last year, the iconic Malibu liquor bottle is now given a makeover by three magazines. Each publication showcased exceptional creativity, uniqueness and expertise: Vice added a drip effect to the Caribbean color theme; Clark Magazine took a DIY approach, stripping it down to a simple white, and packaging it with stencils and spray paint; while Shoes Up went all out with a shoelace design complete with matching “shoe” box.

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Jason

December 4, 2009 | 0 Comments

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Designed by Philip Spradley | Country: United States | Fonts: Freight

“Jason offers quality organic bath products at an affordable price. This line of shampoos and shaving creams effectively communicates to a younger male audience by combining clean geometric form with subtle humor.”

Ampeloeis Winery

December 3, 2009 | 6 Comments

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Designed by twomatch! | Country: Greece

“A number of aged wine with the names Ampeloeis Gold and Ampeloeis Silver.

Two red wines, matured with 100% and 50% respectively;-aging in oak barrels the winery had to have an elegant, respectively, while “heavy” label to identify precisely what it offers, a fine wine for those who know how to choose.

The very careful design of labels with an emphasis on typography, but also in the actual cutting of the logo represents the company, combined with the choice of paper or silver stamping the gold stamping, embossing and the custody of the print, the result is what the consumers and customer wants.”

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French Navy

December 3, 2009 | 2 Comments

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Designed by cul-de-sac | Country: Australia

“From the classically stylish through to the fun, the timeless and ‘just because’ designs, all French Navy note cards feature either a matching or complementary lined envelope for that special finishing touch.”

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Seriously Pink

December 2, 2009 | 0 Comments

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Designed by Frank Aloi | Country: Australia

“Seriously Pink is the first rosé coloured liqueur to be made in Australia. For the wine maker, achieving the right colour was just as important as the end result. Its first release completely sold out in just one month.”

Student Work – Lindsay Perkins

December 2, 2009 | 4 Comments

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Designed by Lindsay Perkins | Country: United States

“The idea behind the design is to do sustainable, organic, label free packaging. Since all produce grown at organic farms is just a little bit different from each other, I decided to make everything about the packaging, just a little bit different from each other. The phrase “the grass is greener of our side” is the concept behind the designs. The paper used for the bag and menus at their store and cafe is 100% recycled and biodegradable, made with grass seeds. So however it is disposed of, wherever it ends up, grass will grow, a way to give back to the farm’s free-range animals. All type used in the packaging is hand rendered in the shape of grass. The milk jugs, which are label-free, have all information printed right on the glass, and would be returned by the customer to be refilled and reused. The cheeses are packaged with biodegradable cheesecloth and biodegradable wax paper. Whether it is cheese made from goat’s milk or cow’s milk, is differentiated by the sticker which holds the wax paper together. All products/packages are stamped with the farm logo “Nezinscot Farm”, again, making each package unique from one another. Even though it is the same stamp, the reproduction on each is just a little bit different, just as produce from an organic farm.”

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Coarse False Friends

December 1, 2009 | 4 Comments

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Designed by coarse | Country: Hong Kong

“coarse unveils their long anticipated ‘false friends’ series, a set of two original vinyl statues. The release incorporates key coarse characters ‘paw!’, a monkey cross rabbit, and ‘noop’, a human like being, as they portray another episode in the ongoing coarse story. This time the dissimilar pair aspire to become companions – even at the price of their own identities.  Demonstrating the underlying complexity of the brand, this series delivers yet another dimension to the world of coarse.”

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Koala Ranch

December 1, 2009 | 4 Comments

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Designed by Colle + McVoy | Country: United States

“Although often called ‘koala bears,’ koalas are not bears at all. They’re actually marsupials, or pouched mammals. And like most marsupials these pouches are mainly used to hold bottles of wine. So, when Koala Ranch Wineries asked us redesign the labels for their wine, they wanted a look that was as simple, inviting and cuddly as the koalas who drink it.”

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Lovely Package

Curating the very best packaging design


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