Lovely Package

Curating the very best packaging design

Shop at Maison Bertaux

October 10, 2008 | 0 Comments

Interesting clothing packaging designed by HarrimanSteel.

“In 2007, Eley Kishimoto joined forces with famous Soho patisserie Maison Berteaux. Called Shop at Maison Bertaux, it’s where fashion meets cake. We were tasked with creating the packaging for the clothing.”

Oriel Wine

October 9, 2008 | 5 Comments

FFFFOUD this design. It looks to be a concept of some sort as I couldn’t find any reference on the Oriel Wines website. If anyone has any info about this work please let us know. Jesse gave us the heads up that this work was done by Julia Hoffmann at Pentagram.

REAL Chips

October 9, 2008 | 1 Comment

I’m a sucker for witty, well thought out, copy driven design. The use of a semi-translucent substrate is an interesting approach a product like chips.

Designed by HarrimanSteel.


Bloomsberry Medical Chocolate

October 9, 2008 | 0 Comments

Jo-Nanda at Bloomsberry & Co sent us these “not so serious but delicious” chocolate bars designed by Out of the Blue. Girth Control, Oral Pleasure, Bochox, that would have been a fun naming session.

Revolution Tea

October 8, 2008 | 13 Comments

More great package from Revolution, this time in the form of their various teas. I really like the unique tins, such a welcome change from the standard folding carton.

“At Revolution, we are committed to changing the way tea is served in addition to offering high quality, great tasting teas crafted to suit the taste of today’s palate.”


Changing Lanes Wine

October 8, 2008 | 1 Comment

“Changing Lanes is the collaboration of two wine makers, Justin Lane and Mark Lane, who, by sheer coincidence, share the same last name. The wine is unique as it uses grapes from both McLaren Vale (South Australia) and Margaret River (Western Australia), representing the respective home regions of the two wine makers. Combining grapes from these two regions in the one wine was something of a first: a unique wine that needed unique packaging. Mash’s solution: Changing Lanes, a lenticular animated label. When viewing the label at different angles the face in the photo changes from Mark Lane (Lane 1) to Justin Lane (Lane 2). The label imagery tells the story behind the brand.”


October 8, 2008 | 0 Comments

I love the energy that this packaging evokes, so fitting for it’s category.

“To use the design to emphasise the basic, concrete idea behind the whole product series: clear results in user-friendly packaging. To use the design concept to give a sense of what it takes, once you have decided
to get in shape.”

Designed by BVD.


Waitrose Fresh Herbs

October 7, 2008 | 2 Comments

“Waitrose Herbs have a lot to say for themselves. Each minimally packaged pot carries bold tabloid style text, telling you everything you may not already know about the contents. Guest herbs make an exclusive and seasonal appearance with a splash of red in the headline. Herbs are as rich in myth and magic as they are in flavour and nutrition. This was a great opportunity to spread the word and present some real shelf talkers.”

Designed by Lewis Moberly.


The Cost Vineyard

October 7, 2008 | 2 Comments

Amazing concept driven design by Sandstrom Partners.

“With tweleve different labels for a single vintage of Willamette Valley Pinot Noir, The Cost Vineyard labels are created to look like newspaper clippings from various parts of a paper. The vineyard is mentioned in some way in each story or aticle featured, but it is never the lead story or headline.”


Gee Beauty

October 7, 2008 | 2 Comments

“Given that the established brands in the beauty industry invest billions (with a ‘b’) on product and brand advertising, we were tasked with launching a new concept in urban, modern and time-sensitive beauty treatments. Gee Beauty is the result of experience combined with irreverance and a best-of-class lineup of products and services.”

Designed by GJP.


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Lovely Package

Curating the very best packaging design