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Puria Mineral Water

March 3, 2010 | 11 Comments

puria

Designed by Dreamworx | Country: Bulgaria | Font: Sloop

“The idea behind this very exclusive mineral water design is very very simple – everything went from defining the most perfect shape inall of nature – the perfect circle. It is so simple yet so difficult to master, even art students hold exams on just drawing a perfect circle by hand. So the idea was to use the most perfect natural shape in designing this exclusive mineral water bottle. It features a double-cap system with a plastic hood and a metal cap underneath for practical reasons, but not messing up the whole image of the design.”

Comments

11 Responses to “Puria Mineral Water”

  1. Anna
    March 3rd, 2010 @ 1:52 pm

    And how exactly is this going to be palletized and stored?
    Huge amount of lost space…

  2. Landon
    March 4th, 2010 @ 1:20 am

    it can be shipped like a carton of eggs….no lost space with that there. problem solved tada

  3. Erik Mellenius
    March 4th, 2010 @ 1:37 am

    Seriously though.

    If a product really is exclusive, it really doesn’t need to say on the package.

    And also, the amount of lost space is huge with the egg carton. Problem not solved.

  4. Stefan Vasilev
    March 4th, 2010 @ 3:18 am

    It is a high end luxury product, it will be available in single boxes. It is not about space and practicality but about luxury and exclusivity.

    Thanx for the commetns, mates :)

    Regards!

  5. stacy
    March 4th, 2010 @ 7:20 am

    I’m with Anna on this. The perfect shape for products is actually a cube. Everything stacks up nice & neat and fills up every bit of a carton or pallet.

    While, we’re at it, let’s discuss point of sale displays. You can’t stack them like oranges. They’d have to go on a shelf or in a cooler like other bottles of water. Unless they have a different dispensing system in Bulgaria, it’s very lovely…but completely impractical.

  6. Stefan Vasilev
    March 4th, 2010 @ 9:02 am

    The bottle has a bottom and stays upright?! I don’t see why it shouldn’t stay on a shelf or in a fridge?

    The “perfect shape” here is meant as a geometric, and natural shape, not “perfect” as for stacking, transport, etc.

  7. Guga
    March 5th, 2010 @ 7:50 am

    It reminds me a pearl.

  8. Avi
    March 16th, 2010 @ 3:17 am

    From a production and functional standpoint, the double cap is completely useless. ‘Exclusive’ consumers can afford to be environmentally concious and with all the propoganda out there today, they want to be part of the sollution. While this packaging is attractive, the shape is not functional. It may sit well on the shelf but can you imagine walking down the street with this in your hand? The whole point of packaging water in PET bottles is to make it portable and easy to transport. Designers should be focused on making lighter bottles that can be packed and transported at minimal cost.

  9. Stefan Vasilev
    March 18th, 2010 @ 1:54 am

    Avi, this is not PET, this is a glass product, mostly inteded for sale in restaurants and bars.

  10. Ben
    June 27th, 2010 @ 5:55 pm

    I think the packaging is incredible…..great job Stefan. Also, in terms of logistics – premium products have buffers in price for premium handling.

    Where can I find this products webpage – what are their distribution models?

    Can you help.

  11. neves,vitor
    January 14th, 2011 @ 12:27 pm

    it’s a copy of South-African Blue Republic…

    http://www.bluerepublic.org/

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