Lovely Package

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Reyka Vodka

July 28, 2010 | 9 Comments

Designed by Here Design | Country: United Kingdom

“Here Design has been working alongside independent distillers William Grant & Sons to rebrand Reyka, a small-batch Icelandic vodka. Created with some of the world’s most naturally pure water, and filtered through lava rocks, Reyka is a genuine product of its Icelandic environment. Each limited batch is made using a rare carter head still, a handmade process that inspired the tactile nature of the new packaging.

“The new design uses embossing, tax strips and tactile paper stocks to highlight the craftsmanship in making this vodka,” says Here Creative Partner Mark Paton. “We’ve also created a series of icons that tell the story of the vodka-making process to help differentiate this more artisan product from its mass-produced competitors.”

Reyka has already outranked the competition on taste, winning a five star rating at the renowned Fifty Best Imported Vodkas competition in the US, and beating industry giants including Grey Goose, Ketel One and Ciroc. “Reyka Vodka is as unique and unconventional as the land that inspires it and the revised packaging by Here Design captures that Icelandic character and spirit” comments Senior Brand Manager Jennifer Logan.”

Comments

9 Responses to “Reyka Vodka”

  1. Oliver
    July 29th, 2010 @ 1:18 am

    great work … cool typo cool colors … but the kind of the bottle looks for me like a sherry bottle …

  2. Fredi
    July 29th, 2010 @ 4:19 am

    Awsome design !!! Every single detail is taken with so much care !!! Love it!!!

  3. FeliPe Poncio
    July 31st, 2010 @ 12:14 pm

    fantastic design, the little details make a better design

  4. Linh
    August 2nd, 2010 @ 9:07 am

    That is my all-time favorite vodka. I loved their old packaging too!

  5. wackor
    August 10th, 2010 @ 5:57 am

    where can I buy this in Europe? I’d like to buy via internet.

  6. Jason
    January 12th, 2011 @ 1:53 pm

    The last time I tried a bottle of Reyka the Volcano neighboring theirs was errupting. I’m hoping this batch was filtered while the volcanic activity was current.

  7. Skinny
    October 14th, 2011 @ 6:37 am

    I 1st tasted REYKA in Scalanes in North Eastern Iceland and fell in love with the whole experience. The setting, The packaging and the beautiful taste. It is certainly unlike most Vodkas in almost every way. The same attention that goes into making the actual vodka, shines through in the packaging.

    I recommend

  8. marty
    April 8th, 2013 @ 1:39 pm

    I’m curious to know what font you are using for the REYKA brand

  9. TanMinh
    October 12th, 2013 @ 10:27 am

    Beautiful design. like it

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