Designed by: PepsiCo Design & Innovation
Country: United States

Stiegl Beer

stiegl1

Designed by Skinny Ships | Country: United States

“Introducing a beer into an already saturated market a difficult task, but when the beer brand has such a rich history it’s a little easier to distinguish it from the competition.

Retaining the brands extensive elements; bold blackletter logo treatment, the staircase icon, and deep crimson red kept the familiarity within the brand. But updating and incorporating new elements; such as the diagonal rising label that mirrors the upward motion of the staircase logo, brings a contemporary feel to the traditional brew.”

stiegl2

stiegl3

Get the latest packaging design inspiration in your inbox:

Popular designs

D’eyras – Medrono & Olive Oil

What connects D´EYRAS, Medronho, and Olive Oil? They all hail from the same country: Portugal. These trees are indigenous to the region, serving as a testament to the bountiful and diverse Mediterranean flora.

Rebranding Mayawell: A Blend of Mexican Heritage and Healthy Living

Discover Mayawell, a Mexican-owned beverage company that celebrates its heritage with natural, organic, and prebiotic drinks. The rebranding strikes a balance between traditional elements and contemporary design, offering a unique, healthy alternative to traditional sodas.

Designed by: PepsiCo Design & Innovation
Country: United States

Stiegl Beer

stiegl1

stiegl1

Designed by Skinny Ships | Country: United States

“Introducing a beer into an already saturated market a difficult task, but when the beer brand has such a rich history it’s a little easier to distinguish it from the competition.

Retaining the brands extensive elements; bold blackletter logo treatment, the staircase icon, and deep crimson red kept the familiarity within the brand. But updating and incorporating new elements; such as the diagonal rising label that mirrors the upward motion of the staircase logo, brings a contemporary feel to the traditional brew.”

stiegl2

stiegl3

Previous slide
Next slide
Get the latest on packaging design in your inbox: