Lovely Package

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Student Work – Alexandre Michaud

April 13, 2010 | 4 Comments

Designed by Alexandre Michaud | Country: Canada

Student work for body gel and moisturizer created under professor Sylvain Allard at UQAM, who writes:

“The simplistic thinking in eco-packaging would suggest that all it needs is to take recycled Kraft cardboard and the job is done. Unfortunately, it’s much more complicated than that and demonizing plastic over paper is another non-sense. In fact, there are as many solutions as there are different packages and each one should be developed taking into account production methods, materials, transportation and many other factors that ultimately determine the true lifecycle of the product.

However, the reduction approach remains the most easily measurable element of ecodesign. Indeed, by reducing the amount of material, it reduces the weight of the interventions in upstream and downstream production because there will be less material to produce, to collect and to recycle.”

via UQAM

Comments

4 Responses to “Student Work – Alexandre Michaud”

  1. Greg
    April 13th, 2010 @ 12:03 pm

    As much as I like the look and feel of the design I think you have not solved the problem yet of how the consumer is supposed to use the product. There is no base for the product to sit on while on display on a store shelf or in a shower/bath for that matter so you will most likely need to package this in a box which defeats the purpose of the design to begin with. You have missed the most important point of selling a retail product. How best to display it in a retail setting in order to get the consumer to purchase it.

    This might be solved with the use of a hang tag or hole at the top of the bag. The problem with this solution would be that most stores only have shelf space for this type of product so they would not make room for a single product to be hung while everything else in this product category is in a container.

  2. freshalex
    April 13th, 2010 @ 9:32 pm

    @Greg Maybe a solution to stand the product up and display it is to include the hand shown in this pic, it could be a prosthetic hand on a stand.

    Anyways I like the design of this.. I put a link back to this on my tumblr blog http://loveyourdesignlife.tumblr.com/post/519950569/designed-by-alexandre-michaud-country-canada

  3. Lovely Package
    April 13th, 2010 @ 10:20 pm

    @freshalex You made us laugh.

  4. freshalex
    April 14th, 2010 @ 10:03 pm

    I am glad :)

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