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Student Work – Caleb Heisey

August 23, 2012 | 9 Comments

Designed by Caleb Heisey | Country: United States

“Folksaga is a Swedish dis­tillery of akvavit, a tra­di­tional scan­di­na­vian liquor fla­vored with ingre­di­ents such as car­away, anise, or gin­ger. The con­cept behind the project was to broaden akvavit’s appeal to an American mar­ket while main­tain­ing its rich, nordic roots. Each bot­tle fea­tures a pop­u­lar folk tale from Sweden. Ranging from murky mer­maids to ter­ri­ble trolls, these mytho­log­i­cal char­ac­ters are always up to no good — prey­ing upon trav­el­ers lost in the wild. The project was art directed by Paul Kepple of Headcase Design.”

Comments

9 Responses to “Student Work – Caleb Heisey”

  1. Billy
    August 24th, 2012 @ 1:41 am

    Stunning! When I saw it I shouted “I have to buy it”! Too bad it’s just a student work.

  2. a.gilbo
    August 24th, 2012 @ 10:33 am

    very nice!

  3. Meg
    August 25th, 2012 @ 12:22 am

    I love these labels/bottles! I want to try some! Ah!

  4. Paul Clark
    August 26th, 2012 @ 11:26 pm

    Very nice design with a great back story.It feels genuine and it all ties together very nicely.

    Well done

  5. RMS
    August 27th, 2012 @ 9:17 am

    Really good stuff! Very witty and well-executed. Where did you get the bottles for your project?

  6. Pauline
    August 28th, 2012 @ 2:41 am

    I love the whole concept. Especially how each bottle clearly tells a story and the folk tale is easily recognisable. These bottles would be worth collecting. I’d keep them in my drinks cabinet on display. Well done!

  7. Selena
    August 28th, 2012 @ 10:21 am

    hilarious and intriguing. perfect for liquor

  8. Holly
    October 16th, 2012 @ 8:19 pm

    Beautifully illustrated, clever, and fun. Let’s drink to that!

  9. Vísir
    November 1st, 2012 @ 6:18 pm

    Really nice job! I want this!

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