Designed by: PepsiCo Design & Innovation
Country: United States

Student Work – Felicia Hildebrandt

walters

Designed by Felicia Hildebrandt | Country: Canada

Recent Capilano University IDEA graduate Felicia Hildebrandt sent in a few of her projects.

“This package redesign solves the problem of flimsy bags of brown sugar that spill easily. Walters Sugar resealable bag stands on its own and reduces clumping and spilling. Simple typography and design reflect ease of use and showcase the golden sugar.”

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“Located near one of Vancouver’s most popular markets, this microbrewery focuses on natural ingredients and local place names for its brews. I gave the packaging a more organic look to reflect the homegrown, down-to-earth feel.”

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Designed by: PepsiCo Design & Innovation
Country: United States

Student Work – Felicia Hildebrandt

walters

walters

Designed by Felicia Hildebrandt | Country: Canada

Recent Capilano University IDEA graduate Felicia Hildebrandt sent in a few of her projects.

“This package redesign solves the problem of flimsy bags of brown sugar that spill easily. Walters Sugar resealable bag stands on its own and reduces clumping and spilling. Simple typography and design reflect ease of use and showcase the golden sugar.”

gib1

gib23

gib3

“Located near one of Vancouver’s most popular markets, this microbrewery focuses on natural ingredients and local place names for its brews. I gave the packaging a more organic look to reflect the homegrown, down-to-earth feel.”

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