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Student Work – Januar Rianto

February 21, 2010 | 3 Comments

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Designed by Januar Rianto | Country: Malaysia

“The brief is to design an alcoholic bottled label as well as choose the right bottle, so it suits the concept chosen.”

About the name: named after the Finnish language, which literally means ‘Cheers’ and symbolizes happiness and joy. During family or friend gatherings, we usually serve beer and toast before we drink it, raise our bottle/can/glass and say ‘Cheers’. This is how people show their joy, fellowship and warmth to each other.

About the splashes: It might be water (here, water refers to beer) that splashed out during the toast. The splashes symbolize the energy, spirit and the power of the people.

About the label: to design something different for bottled beer labeling and packaging, not only different, but fresh. I simplified them, by only using one label in the front, with clean typographic arrangements. All of the information is clearly and nicely arranged in one label with the shape of water (beer) splashes, different shapes for each type of beer.”

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Comments

3 Responses to “Student Work – Januar Rianto”

  1. Brad Chmielewski
    February 22nd, 2010 @ 3:54 pm

    Really dig the whole look, my only issue would be putting beer in a clear bottle. Light is an enemy of beer and wine.

  2. Januar Rianto
    February 24th, 2010 @ 10:47 am

    Thanks, Brad. Yea, that’s true, some reason i want it to looks good as a series, but in the other hand light is an enemy of beer (and wine).

  3. Torgeir Toft Engerud
    February 24th, 2010 @ 12:32 pm

    Really nice work Januar! The typographic work is very good, and I could defiantly see myself drinking this (and keeping it for my beer bottle collection). I’m curious if you went the whole mile and considered the functionality of the bottles and how it affects the brew with this abnormal shape compared to typical round-bottom bottles?

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