Designed by: PepsiCo Design & Innovation
Country: United States
Designed by Kristoffer Hvitfeldt | Country: Denmark
“De Fietsfabriek means The Bike factory in english. It‘s a Dutch bicycle company that manufacturers and sell hand built quality bikes. The assignment was to redesign their existing brand. The approach was to unite the robust bikes and the handcrafted production without loosing the product.”
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In a dynamic market, We Love Cake needed a brand refresh to reassert its dominance and appeal to a new generation. Branding agency The Tribe repositioned its identity around ‘Baked in Joy’, giving it a vibrant, joyful look that highlights its delicious range.
“Boundless Brand Design and Beefeater Gin have collaborated to create a new, sustainable design for the Beefeater 24 bottle. The revamped design features enhanced aesthetics and sustainability credentials, embodying the ‘high-energy’ spirit of London.”
Discover TLALOCAN, a limited edition artisanal mezcal celebrating Mexico’s mythological culture. Reflecting the legacy of Tlaloc, the rain and thunder god, its unique design reveals a hidden divinity, linking Aztec mythology to modernity through a sip of heritage.
“Studio Guild crafted a bespoke, premium packaging for Granjoux’s rejuvenated vineyard. The design uses heat deboss, sculptured embossed foiling, rooftop emboss typography, and a modern coat of arms logo to tell the vineyard’s unique story.”
Inverey stands out with its image that captures the essence of the rugged Highland countryside. Breaking away from the norm, the label design does not feature the traditional tartan. Instead, it presents an organised structure of intertwining circles, rhombuses, four-pointed stars and dots born out of their intersection.
Designed by: PepsiCo Design & Innovation
Country: United States
Designed by Kristoffer Hvitfeldt | Country: Denmark
“De Fietsfabriek means The Bike factory in english. It‘s a Dutch bicycle company that manufacturers and sell hand built quality bikes. The assignment was to redesign their existing brand. The approach was to unite the robust bikes and the handcrafted production without loosing the product.”
