Lovely Package

Curating the very best packaging design

Student Work – Ryan Chung

April 18, 2011 | 2 Comments

Designed by Ryan Chung | Country: Canada

“The brief: To create an identity for a line of vitamins sold in upmarket health food stores and organic markets. Design a logo and packaging.

The solution:The wordmark’s hand-cut feel, paired with modern typography communicates quality. Deckle-edged labels with die cuts reveal the contents of the bottles. The warm brown of the bottles adds a nostalgic touch while protecting the contents from the sunlight.”

“The brief: To create an identity for a high-end hi-fi stereo equipment boutique with a severe, minimalist look. Design a logo and packaging for the in-house brand.

The solution: The icon within the wordmark references the symbol for decibels, the measure of sound volume. High-end equipment maintains sound quality even at the highest volume. The packaging solutions showcase the products enclosed while reflecting the store’s minimalist identity.”

Comments

2 Responses to “Student Work – Ryan Chung”

  1. Scarlett Aubrey
    April 18th, 2011 @ 2:52 pm

    I love the warmth of the design for the vitamins. very beautiful and practical. I love the simplicity of both the designs of the products.

  2. Richard Baird
    April 19th, 2011 @ 2:05 am

    Really lovely clean work, the typographical work between the d and the b on SoundBooth is pretty neat.

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