Lovely Package

Curating the very best packaging design

Student Work – Samira Khoshnood

June 24, 2010 | 15 Comments

Designed by Samira Khoshnood | Country: United States

“Identity and package design for Meringue, an upscale dessert boutique, seeking to capture the airy whipped quality of meringue, the main ingredient in most of the store’s pastries. Three types of packaging highlight the form and color of meringue cookies and macarons, two of Meringue’s signature sweets.

The origami-inspired cookie box emulates the folds and peaks of meringue cookies. Macaron boxes and bags frame the beauty and color of the macarons. Letterpressed tissue and seals add a pop of color and tactile quality to white and clear packaging.”

Comments

15 Responses to “Student Work – Samira Khoshnood”

  1. afra
    June 24th, 2010 @ 11:48 am

    i love it… <3

  2. Cathy
    June 24th, 2010 @ 2:15 pm

    amazing!
    I really LOVE this :)

  3. kaytee
    June 24th, 2010 @ 2:20 pm

    LOVE THIS.

  4. lily
    June 24th, 2010 @ 8:08 pm

    love it

  5. Yasmin Chopin
    June 25th, 2010 @ 2:17 am

    I recently posted a blog about company colours and how they are used commercially. I mentioned that pink is a good colour for sweet things. Well done Samira, this work is very impressive. The meringue shape is complex yet looks simple and it really does present the purchases in a special way. I would love to buy a box of goodies and give them to a friend for tea. This packaging adds value!!

  6. nina
    June 25th, 2010 @ 8:26 am

    I love it! Very simple, ellegant and impressive. This is exactly the kind of design I like on food products. It gives the product a luxurious look and as Yasmin said – it makes the macarons look like a beatiful present which I would love to give or get :) Im jealous of your talent!

  7. Denise
    June 26th, 2010 @ 7:14 am

    So pretty!!! I was scrolling through all the packaging designs and then I saw this elegant one! Its amazing, simple yet sweet 😀 Now I feel like buying something from this shop, as a beautiful gift to a friend or even to myself ^^

  8. Bess
    June 26th, 2010 @ 5:09 pm

    SAMIRA!!! OH MY GOSH! I just saw your work on the main site for notcot.org, you’re famous!! haha looks great!! congratulations!
    ~ Bess

  9. Bobby Dazzler
    June 29th, 2010 @ 6:30 am

    Saw this on http://www.notcot.org It looks great!

  10. Deborah Lee
    June 30th, 2010 @ 1:59 am

    These are stunning! Definitely a case of the packaging selling the product!

  11. Jasmyn Madison
    July 12th, 2010 @ 10:58 am

    Great work! It’s airy, fun and sophisticated; absolutely perfect for an upscale dessert boutique.

  12. Derive
    July 18th, 2010 @ 5:17 am

    Really sweet piece of packaging. Its so interesting to see how the brand translates into form and function and doesn’t linger just as a marque and colour palette. Great work!

  13. Elisabeth
    July 21st, 2010 @ 11:29 am

    very, very nice work.

  14. Mireia Pages
    April 19th, 2011 @ 10:34 am

    Really nice!
    I would like to use it, do you think we can talk about?

    Mail me if it´s ok for you,

    http://www.mireiapages.com

  15. Nadine
    January 11th, 2013 @ 3:23 pm

    I would love to talk to you about designing packaging for my cookies. Would you please email me?

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