Student Work – Sofie Platou
April 30, 2010 | 1 Comment
Designed by Sofie Platou | Country: Norway
Type and icons decorate tea boxes and coffee cups in this conceptual branding project.
“Eventyrbrus is a Norwegian soda drink that hasn`t been re-designed since the early 50s. Our task was to re-design everything, Increase sales, Increase the relevance and product awareness for those who do not consider the brand.”
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April 30th, 2010 @ 1:02 pm
Lovely designs, but in a way I’m glad it’s just student work.
When something hasn’t been redesigned in 60 years and is still being sold in nearly every store, you should be very cautious. A redesign is pretty bold, and I hope the suits at the brewery aren’t getting any ideas!