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The Bible of Barbecue

May 22, 2014 | 1 Comment

Designed by JWT Brazil | Country: Brazil

Some might argue that this doesn’t classify as packaging, others will say it does. Either way, this is amazing.

“Barbecue is a major passion in Brazil. And Tramontina is the leader in kitchen supplies, with a complete line of barbecue accessories. Now, in order to increase customer loyalty, the brand has released The Bible of Barbecue.

Created by JWT Brazil, it’s not only a book that shows you how to make the perfect barbecue. It actually helps the reader in doing so by offering pages that turn into barbecue utensils. There’s a page made entirely of coal. A page made of salt, a sharpening page, even a wooden cover to be used as a chopping board. All of them organized in the exact order you need for cooking. And of course, there’s also a page that turns into an apron. So that everything, including the reader, looks perfect down to the last little detail.

So far The Barbecue Bible has been sent to master barbecue chefs in Brazil and it will soon be available in selected bookstores.”

Comments

One Response to “The Bible of Barbecue”

  1. Pam Finnegan
    February 21st, 2015 @ 11:17 am

    I’m trying to find out how I can purchase a copy of “The Bible of Barbecue” by JWT Brazil. Are there any copies available for purchase. Also did they come out with a simpler version of this book?

    Thank you!

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