Toronto FC Ticket Package

by Chris Zawada
April 8, 2009
4482

“For the second year in a row, TAXI was tasked to design Toronto FC’s season ticket package. While doing our research into the average TFC fan, we found that many season ticket holders print their tickets for each game off on their laser printer. By doing this, the fan can keep their season ticket package in mint condition. We even saw many examples of fans that had their season tickets framed on Flickr. With this in mind, we designed the tickets so that they could also double as a keep sake poster. The tickets could easily be framed intact or pulled apart. Inside the ticket package, each fan received a coupon from a local framing company if they were so inclined.”

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