Lovely Package

Curating the very best packaging design


March 19, 2012 | 5 Comments

Designed by Guillo Milia | Country: Argentina

“Tucumen is a new line of wines Budeguer, a family company of immigrants who became major sugar producers in northern Argentina. After more than a century but returned to migrate to Mendoza, the land of vineyards to produce their own wines. The brand is a combination that joins the Argentinean regions of Tucumán (Sugar Land in Argentina) and Mendoza. The design attempts to convey the collage of cultures, styles, colors and textures of two lands as different but united in a single product that represents love for theirfamily origins.”


5 Responses to “Tucumen”

  1. ola MORK
    March 19th, 2012 @ 8:22 am

    i like it, great work. ola

  2. Daryl Woods
    March 19th, 2012 @ 11:37 am

    I buy a fair amount of wine from Argentina including all of these varietals. I wouldn’t buy this. It looks cheap. Like something you’d find on sale at Walmart for $5.

  3. jose f. fuertes
    March 20th, 2012 @ 3:46 pm

    no sé si en argentina esa etiqueta funciona; en europa no! después de unos años de cabernet savignon encontré malbec bajo la etiqueta (color sepia y texto en negro o marrón muy oscuro) ‘SOL DE ROCA’ se dejó de conseguir… reapareció como ‘alto Pampas del sur’ la etiqueta? una estampilla con un novillo y debajo la etiqueta misma. subido de precio después de un tiempo de ausencia etiqueta marrón -‘gran PAMPAS del sur’ y al dorso en tres idiomas, descripción y consejos, además de la fecha.- la etiqueta que ustedes muestran aquí se ven en tarros de pintura.
    Otros que también se encuentran por acá, La Consulta de la finca la celia, Bodega Septima y algún otro. salud!

    April 1st, 2012 @ 11:44 pm

    Daryl Woods. You have no idea do you? What a tool

  5. Daryl Woods
    April 9th, 2012 @ 2:09 pm

    Yes, David Crann, I get it. I get the style. I get the strategy. Bottom line. I wouldn’t buy it.

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Lovely Package

Curating the very best packaging design


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