Designed by: PepsiCo Design & Innovation
Country: United States

VODA

1

VODA

Designed by Maas Design | Country: United States

“Bottle and identity design for VODA – a series of flavor infused vodkas. Alcohol packaging often looks to the companies past for its inspiration. Since this was a new brand conceived in the modern digital age we had fun with the idea of using the “play” icon recognizable from many of today’s digital devices. The contemporary design was meant to target a younger audience of vodka drinkers and players.”

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lovely-package-voda

VODA

Designed by Maas Design | Country: United States

“Bottle and identity design for VODA – a series of flavor infused vodkas. Alcohol packaging often looks to the companies past for its inspiration. Since this was a new brand conceived in the modern digital age we had fun with the idea of using the “play” icon recognizable from many of today’s digital devices. The contemporary design was meant to target a younger audience of vodka drinkers and players.”

1

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