Lovely Package

Curating the very best packaging design

Waitrose Soup

July 10, 2009 | 5 Comments


Designed by Pearlfisher | Country: United Kingdom

If only all supermarket own-brands had packaging that looked this good…


5 Responses to “Waitrose Soup”

  1. meks
    July 10th, 2009 @ 11:45 am

    I don’t think those look particularly appetizing. The Pea & Ham one looks like a green vagina.

  2. giggle
    July 13th, 2009 @ 3:00 am

    … The Mushroom a mouldy breast, the Italian bean a bollock? Hmm.

  3. Dan
    July 13th, 2009 @ 7:35 am

    I wonder what the people at Turner Duckworth think about these designs and applying the Pearlfisher name to them.

  4. k
    November 7th, 2009 @ 5:40 am

    No, those designs definitely don’t make me think of/want soup (especially the one on the left)..

  5. gabriela
    February 4th, 2011 @ 1:02 pm

    that would be dream world!

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