Designed by Mads Jakob Poulsen | Country: Denmark
“The dual layered package+sleave makes the soundwave come to life on this multi award winning packaging design for Widex hearing aids released worldwide fall 2007. The soundwave spells the Widex-payoff ‘High Definition Hearing’.
The video (see after the jump) + pictures of this package quickly circulated the globe on the internet and by word of mouth.”