I love the simplicity of these designs and their use of bold type and colors. This system created by BVD is a fine example of where less is more.
“With Scandinavian design as a starting point the products’ common denominators are function, simp-
licity and clear communication. The typography has distinctive elements of colour and graphics, which makes the packaging eye-catching within both the extensive catalogue, and the home or office environment.”
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JDO has designed the vibrant visual identity for Cucina Moderna’s new super-premium pasta sauces. The visual identity reflects the balance between respecting tradition and celebrating the evolution of Italian cuisine.
Explore Popcorn, a unique corn-based French moonshine crafted in the southwest of France. Indulge in this backyard delight, a gourmet treat you can peck at leisure.
Explore the harmonious fusion of modern design and traditional Korean craftsmanship in KookSoonDang’s REA 2013 BORN premium distilled soju. The design carries a narrative and embodies Korean soju heritage.
Discover i-distilling’s new French spritz, a twist on Italian aperitifs with a unique seaside influence. Immerse in the oceanic aroma of immortelle flower, presented in a double-sided printed label.
Explore the unique, criminal-inspired brand creation for Bruhn Coffee Co., a boutique coffee shop in Brooklyn. The design concept mirrors the hustle of New York City’s coffee scene.
Designed by: PepsiCo Design & Innovation
Country: United States
I love the simplicity of these designs and their use of bold type and colors. This system created by BVD is a fine example of where less is more.
“With Scandinavian design as a starting point the products’ common denominators are function, simp-
licity and clear communication. The typography has distinctive elements of colour and graphics, which makes the packaging eye-catching within both the extensive catalogue, and the home or office environment.”
