Designed by: PepsiCo Design & Innovation
Country: United States
Designed by War Design | Country: Australia
“Once upon a time in a little town called Apple Tree Flat lived a humble winemaker who created a range of quality wines that were affordable enough to enjoy everyday. Our role was to bring this lovely story to life.”
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Laphroaig leverages story-telling to engage new drinkers, transforming the iconic green wellies into a giftable, reusable packaging for their single malt whisky. The wellie-inspired design disrupts traditional Scotch packaging, adding a playful touch to the brand’s history.
Explore the multifaceted meaning of the Turkish term “Bayiri” in winemaking. Discover how it inspired a wine label design, combining the concepts of a fallow field and the transformative process of winemaking.
Discover the bespoke bottle design by Jackson Family Wines and Chris Jackson for their first spirits venture—a Kentucky Straight Bourbon. The intricate design captures their legacy, blending tradition and innovation, and symbolizes victory.
Explore the harmonious fusion of modern design and traditional Korean craftsmanship in KookSoonDang’s REA 2013 BORN premium distilled soju. The design carries a narrative and embodies Korean soju heritage.
“MoFree, a plant-based milk brand by JDO and Dali Food Group, challenges the conventional health-focused branding in the category, opting for bold, carefree packaging design featuring playful cat imagery and vibrant aesthetics.”
Designed by: PepsiCo Design & Innovation
Country: United States
Designed by War Design | Country: Australia
“Once upon a time in a little town called Apple Tree Flat lived a humble winemaker who created a range of quality wines that were affordable enough to enjoy everyday. Our role was to bring this lovely story to life.”
