Designed by: PepsiCo Design & Innovation
Country: United States
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“Cantina Pippia’s packaging redesign elevates its Vernaccia wine with an industrial/folk aesthetic. The design features strong typography, a rough paper label, and an embossed foil finish, emphasizing its Sardinian heritage and high-quality product.”
“Vietnam’s beer market is shifting towards lighter options, driven by younger, health-conscious consumers. Breweries are responding with new products and refreshing package designs that balance tradition with modern lifestyle demands.”
Explore Fuji, an Egyptian cafe named after Japan’s Mount Fuji, known as the Prosperous or Peerless Mountain. The cafe’s branding includes a typeface with curving waves and an icon symbolizing luxury at the peak.
Explore the refreshing world of hard seltzers with Thorntail’s Hard Agave, a unique blend of seltzer and tequila. Its eye-catching branding and innovative flavors make it a standout choice for a relaxing picnic or gathering.
The “Zafferano del Re” logo features a contemporary depiction of King Alaric’s face framed within an irregular circle, evoking the design of ancient gold coins. Each package enhances this historical connection with a treasure map included inside, tying back to the legend of Alaric’s buried treasure.
Designed by: PepsiCo Design & Innovation
Country: United States
