Designed by: PepsiCo Design & Innovation
Country: United States

Student Work – Helen Maria Bäckström

Student Work - Helen Maria Bäckström

Designed by Helen Maria Bäckström | Country: Sweden

“The breif was to make a package with a second life.

Noo-Del is a playful and simpel packaging that will stand out on the shelves. The decor of a geisha refers to Asia and asian-food and the decor gets extra playful with the eating-sticks which gives the illusion of being the geishas hairpins. The effect is even more fun when you eat from the package!

The package is useful in several ways: it is easy to carry with, when adding water you can heat up the noodles in a microwave and eat direct from the the package which has a shape of a take-away-package when opening it

Student Work - Helen Maria Bäckström

Student Work - Helen Maria Bäckström

Student Work - Helen Maria Bäckström

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Designed by: PepsiCo Design & Innovation
Country: United States

Student Work – Helen Maria Bäckström

helen1

Student Work - Helen Maria Bäckström

Designed by Helen Maria Bäckström | Country: Sweden

“The breif was to make a package with a second life.

Noo-Del is a playful and simpel packaging that will stand out on the shelves. The decor of a geisha refers to Asia and asian-food and the decor gets extra playful with the eating-sticks which gives the illusion of being the geishas hairpins. The effect is even more fun when you eat from the package!

The package is useful in several ways: it is easy to carry with, when adding water you can heat up the noodles in a microwave and eat direct from the the package which has a shape of a take-away-package when opening it

Student Work - Helen Maria Bäckström

Student Work - Helen Maria Bäckström

Student Work - Helen Maria Bäckström

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