Designed by: PepsiCo Design & Innovation
Country: United States

Endeavour

Endeavour

Designed by KIRK+MAARBJERG | Country: Denmark

“We are two chefs (Mikkel Maarbjerg and Nikolaj Kirk) who since 2007 have worked on our own series of knives, called Endeavour. Together we run Kirk+Maarbjerg, which is a Scandinavian company, based in Copenhagen. Today, the Endeavour knives are sold in select stores in Denmark, England, Finland, Germany and the United States.

The expression in Endeavour series is sought to be young, urban and funky in a minimalistic fashion – simply because it appeals to us as individuals. The basis for the design is found in the mixture of the strict expression and the more flamboyant style that we have experienced in our chefs-world in the two opposites of the Michelin- and street-kitchen.

Endeavour is exclusively our design. Our experience over many years in the kitchen and our approach to aesthetics has shaped both the knife-series, but also the packaging. The basic idea behind the boxes is to convey the feeling of an experience when un-packing a new Endeavour knife. The hope is that one is almost starving for the content, even before you get the box opened, just as we ourselves know it from some electronic gadgets.

We believe that we have managed the task of bringing together the experience from quality gadgets with the gastronomic world, so now we look forward to hearing what our customers think.”

Endeavour

Endeavour

Endeavour

Get the latest packaging design inspiration in your inbox:

Popular designs

The Port Vodka Lemon Water

Overview: In response to my client’s vision for a Cape Cod themed beverage brand, I embarked on the journey to create The Port

The Bra Guru

Most women are wearing the wrong size bra and that is a fact. The Bra Guru® is the first and only professional

Burma Love Rebrand

Love at First BiteAs an extension of the Burma Superstar restaurant in San Francisco, Burma Love Foods gives diners an opportunity to

Designed by: PepsiCo Design & Innovation
Country: United States

Endeavour

lovely-package-endeavour1

Endeavour

Designed by KIRK+MAARBJERG | Country: Denmark

“We are two chefs (Mikkel Maarbjerg and Nikolaj Kirk) who since 2007 have worked on our own series of knives, called Endeavour. Together we run Kirk+Maarbjerg, which is a Scandinavian company, based in Copenhagen. Today, the Endeavour knives are sold in select stores in Denmark, England, Finland, Germany and the United States.

The expression in Endeavour series is sought to be young, urban and funky in a minimalistic fashion – simply because it appeals to us as individuals. The basis for the design is found in the mixture of the strict expression and the more flamboyant style that we have experienced in our chefs-world in the two opposites of the Michelin- and street-kitchen.

Endeavour is exclusively our design. Our experience over many years in the kitchen and our approach to aesthetics has shaped both the knife-series, but also the packaging. The basic idea behind the boxes is to convey the feeling of an experience when un-packing a new Endeavour knife. The hope is that one is almost starving for the content, even before you get the box opened, just as we ourselves know it from some electronic gadgets.

We believe that we have managed the task of bringing together the experience from quality gadgets with the gastronomic world, so now we look forward to hearing what our customers think.”

Endeavour

Endeavour

Endeavour

Previous slide
Next slide

Explore more great package design

Get the latest on packaging design in your inbox: