Designed by: PepsiCo Design & Innovation
Country: United States

Student Work – Vitor Lopes Leite

Student Work - Vitor Lopes Leite

Designed by Vitor Lopes Leite | Country: Brazil

“This college work is absolutely conceptual. It was submitted by me as a simple proposal: To pack a feeling. I chose “Anguish”, and solved the challenge through the representation of a blood bag.

This package is the first model developed by Tetra Pak, in tetrahedral shape.”

Student Work - Vitor Lopes Leite

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Miller 64 Rebrands & Relaunches as 64 Extra Light

Miller Brewing Company introduces Miller Extra Light, a rebranded version of Miller64, targeting the growing low-alcohol beer market with a focus on balance and moderation. Anne Pando, Director of Activation for Miller brands, highlights the shift, stating, “This isn’t just a packaging refresh – it’s a new opportunity for us,” emphasizing the strategic repositioning away from calories to low ABV content.

Designed by: PepsiCo Design & Innovation
Country: United States

Student Work – Vitor Lopes Leite

lovely-package-vitor-lopes-leite1

Student Work - Vitor Lopes Leite

Designed by Vitor Lopes Leite | Country: Brazil

“This college work is absolutely conceptual. It was submitted by me as a simple proposal: To pack a feeling. I chose “Anguish”, and solved the challenge through the representation of a blood bag.

This package is the first model developed by Tetra Pak, in tetrahedral shape.”

Student Work - Vitor Lopes Leite

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