Designed by: PepsiCo Design & Innovation
Country: United States

The Other Oil

The Other Oil

Designed by At Pace | Country: South Africa

“Our brief to create original packaging design for a new Extra Virgin Olive Oil produced by The Getty Family in South Africa and the only element to the design brief that was mandatory was to ensure that we used the “Old Oil Logo” from yesteryear. As a result the whole design began to take on a deliberately retro feel, including the choice of colour, typography etc. with illustration by Doug Powell, all done locally.”

The Other Oil

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The Other Oil

lovely-package-the-other-oil-1

The Other Oil

Designed by At Pace | Country: South Africa

“Our brief to create original packaging design for a new Extra Virgin Olive Oil produced by The Getty Family in South Africa and the only element to the design brief that was mandatory was to ensure that we used the “Old Oil Logo” from yesteryear. As a result the whole design began to take on a deliberately retro feel, including the choice of colour, typography etc. with illustration by Doug Powell, all done locally.”

The Other Oil

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