Designed by: PepsiCo Design & Innovation
Country: United States

Brahm

brahm1

Designed by Si Thorpe | Country: United States

‘We’re Perfect with Cereals’ — label designs for a self promotional item. Awarded silver at the Roses Advertising Awards 2009 — Best use of typography.”

brahm2

brahm3

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Miller 64 Rebrands & Relaunches as 64 Extra Light

Miller Brewing Company introduces Miller Extra Light, a rebranded version of Miller64, targeting the growing low-alcohol beer market with a focus on balance and moderation. Anne Pando, Director of Activation for Miller brands, highlights the shift, stating, “This isn’t just a packaging refresh – it’s a new opportunity for us,” emphasizing the strategic repositioning away from calories to low ABV content.

Designed by: PepsiCo Design & Innovation
Country: United States

Brahm

brahm1

brahm1

Designed by Si Thorpe | Country: United States

‘We’re Perfect with Cereals’ — label designs for a self promotional item. Awarded silver at the Roses Advertising Awards 2009 — Best use of typography.”

brahm2

brahm3

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