Designed by: PepsiCo Design & Innovation
Country: United States
Designed by Asprey Creative | Country: Australia
“The new Connoisseur brand is a bold and contemporary reinvention that gives it far broader appeal, greater longevity, and the flexibility to migrate to other categories. The packaging clearly brings consumers’ focus back to the product through distinctive and very brand-ownable product imagery. At the same time we have reinforced Connoisseur’s premium, market-leading positioning with an elegant and strikingly minimalist design.”
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Overview: In response to my client’s vision for a Cape Cod themed beverage brand, I embarked on the journey to create The Port
Not Beer is the world’s first zero alcohol, zero taste beer. Tapping into beverage industry tailwinds, Not Beer is a sparkling water
Introducing EWAN’S CUT: The Ewan McGregor 26-year-old single malt whisky. In 1998 Ewan McGregor opened the Isle of Arran Distillery at Lochranza,
This preliminary packaging concept is from a project exploring our client’s brand progression from a premium perfume brand to include values towards
Love at First BiteAs an extension of the Burma Superstar restaurant in San Francisco, Burma Love Foods gives diners an opportunity to
Designed by: PepsiCo Design & Innovation
Country: United States
Designed by Asprey Creative | Country: Australia
“The new Connoisseur brand is a bold and contemporary reinvention that gives it far broader appeal, greater longevity, and the flexibility to migrate to other categories. The packaging clearly brings consumers’ focus back to the product through distinctive and very brand-ownable product imagery. At the same time we have reinforced Connoisseur’s premium, market-leading positioning with an elegant and strikingly minimalist design.”
