Designed by: PepsiCo Design & Innovation
Country: United States
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Uncover how the Egyptian product “Nasbah” is taking a contemporary approach to package design, making a mark in the local market. Learn how the design strategy influences consumer perception and enhances product appeal.
Discover the vibrant new look of Harry Brompton’s Iced Tea, masterfully redesigned by Gency, and taste the summer with the introduction of their refreshing new Summer Berries flavour. Dive into a world where design meets deliciousness and experience the finest RTD tea.
Riverside Design Studio’s packaging for Fenjiu’s “Clear Fragrance Memory” spirits combines traditional Chinese elements and colors, forming a ‘picture in memory’ while highlighting the product’s history and elegance.
“Cantina Pippia’s packaging redesign elevates its Vernaccia wine with an industrial/folk aesthetic. The design features strong typography, a rough paper label, and an embossed foil finish, emphasizing its Sardinian heritage and high-quality product.”
Budweiser introduces a limited edition beer bottle for the lunar new year, embracing Vietnamese traditions. The design incorporates the zodiac animal and vibrant colours, symbolising luck and prosperity, making it a perfect gifting choice.
Designed by: PepsiCo Design & Innovation
Country: United States
