Designed by: PepsiCo Design & Innovation
Country: United States

Hint Mint

hintmint1

Designed by James Jean | Country: United States

“It’s been a year in the making, and now these limited edition tins from Hint Mint are finally ready for distribution. The images on the tins were meant to be beautiful and slightly aggressive. I also wrote and designed the vellum inserts for each tin.”

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Miller 64 Rebrands & Relaunches as 64 Extra Light

Miller Brewing Company introduces Miller Extra Light, a rebranded version of Miller64, targeting the growing low-alcohol beer market with a focus on balance and moderation. Anne Pando, Director of Activation for Miller brands, highlights the shift, stating, “This isn’t just a packaging refresh – it’s a new opportunity for us,” emphasizing the strategic repositioning away from calories to low ABV content.

Designed by: PepsiCo Design & Innovation
Country: United States

Hint Mint

hintmint1

hintmint1

Designed by James Jean | Country: United States

“It’s been a year in the making, and now these limited edition tins from Hint Mint are finally ready for distribution. The images on the tins were meant to be beautiful and slightly aggressive. I also wrote and designed the vellum inserts for each tin.”

hintmint2

hintmint3

hintmint4

hintmint5

hintmint6

hintmint7

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