Radiant Redesign of Sundrop Raisins Packaging
This concept by Joost Identities underlies the redesigned packaging for Sundrop Raisins. In this design, the grape acts as the central point
Designed by: PepsiCo Design & Innovation
Country: United States
Get the latest packaging design inspiration in your inbox:
This concept by Joost Identities underlies the redesigned packaging for Sundrop Raisins. In this design, the grape acts as the central point
Discover the refreshing redesign of St Austell Brewery’s award-winning IPA, Proper Job. Thirst and Tobias Hall collaborate to merge the brand’s ale legacy with modern appeal, reinvigorating its identity for all generations.
Discover ‘Good Start’, a new sock brand designed to motivate. Each pack contains seven pairs of socks, each adorned with motivational quotes from famous personalities, intended to inspire a positive start to the day.
Miller Brewing Company introduces Miller Extra Light, a rebranded version of Miller64, targeting the growing low-alcohol beer market with a focus on balance and moderation. Anne Pando, Director of Activation for Miller brands, highlights the shift, stating, “This isn’t just a packaging refresh – it’s a new opportunity for us,” emphasizing the strategic repositioning away from calories to low ABV content.
Explore Fuji, an Egyptian cafe named after Japan’s Mount Fuji, known as the Prosperous or Peerless Mountain. The cafe’s branding includes a typeface with curving waves and an icon symbolizing luxury at the peak.
Designed by: PepsiCo Design & Innovation
Country: United States