Designed by: PepsiCo Design & Innovation
Country: United States
Designed by Derek Hunt | Country: United States
“X Tobacco’s packaging tries to shy away from typical tobacco product branding as far as masking the true nature of the product. The brand (X) is the product and the product (cigarettes, tobacco, papers, filters, etc) is the brand. The packaging reflects this idea of transparency.”
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“Paipo Gin, a coastal gin from Sagres, Portugal, pays homage to the surfing tradition. With ingredients sourced locally and packaging inspired by the sea, it embodies the spirit of this coastal paradise.”
“Cantina Pippia’s packaging redesign elevates its Vernaccia wine with an industrial/folk aesthetic. The design features strong typography, a rough paper label, and an embossed foil finish, emphasizing its Sardinian heritage and high-quality product.”
Steven Noble illustrates the new Kraken Rum label, “The Kraken vs. Sydney,” featuring the Beast devastating Sydney Harbour Bridge. The artwork, showcasing bespoke label shapes and embossed detailing, was hand-drawn in a scratchboard woodcut style.
Discover Oval, a New York City coffee brand committed to providing high-quality coffee without compromising ethical and sustainable standards, presented in fully sustainable packaging with a refined and approachable design.
Explore the unique, criminal-inspired brand creation for Bruhn Coffee Co., a boutique coffee shop in Brooklyn. The design concept mirrors the hustle of New York City’s coffee scene.
Designed by: PepsiCo Design & Innovation
Country: United States
Designed by Derek Hunt | Country: United States
“X Tobacco’s packaging tries to shy away from typical tobacco product branding as far as masking the true nature of the product. The brand (X) is the product and the product (cigarettes, tobacco, papers, filters, etc) is the brand. The packaging reflects this idea of transparency.”
