Designed by: PepsiCo Design & Innovation
Country: United States
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“Vietnam’s beer market is shifting towards lighter options, driven by younger, health-conscious consumers. Breweries are responding with new products and refreshing package designs that balance tradition with modern lifestyle demands.”
The packaging’s design, featuring embossed areas and subtle spot varnish accents, not only distinguishes the Oran range on the shelf but also communicates its limited edition nature and the quality of the spirit within
Discover the refreshing redesign of St Austell Brewery’s award-winning IPA, Proper Job. Thirst and Tobias Hall collaborate to merge the brand’s ale legacy with modern appeal, reinvigorating its identity for all generations.
Explore the playful and artistic design behind Jaja Tequila’s packaging inspired by Jaliscan sunsets. Discover how the brand utilized social media platform, TikTok, to share their creative process.
Boundless Brand Design unveils the new Royal Salute 21 Year Old Miami Polo Edition, encapsulating the vibrant culture and glamour of Miami. This luxe whisky packaging captures a modern-day polo destination in its design.
Designed by: PepsiCo Design & Innovation
Country: United States
