Designed by: PepsiCo Design & Innovation
Country: United States

Alpina’s Artistic Limited Edition Packaging for Father’s Day

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In a beautiful blend of strength and beauty, Alpina, known for its superior quality dairy products, has chosen to commemorate Father’s Day with a limited-edition arequipe packaging. The idea behind it is not just to celebrate the bond between fathers and their children, but also to present a product that serves as an artistic and meaningful tribute. To bring this concept to life, Alpina teamed up with the gifted Antioquian artist Rulo, recognized for his ability to evoke emotions through his illustrations.

The project draws inspiration from the strength, dedication, and security found within the animal kingdom, particularly in the relationships between parents and their offspring. Inspired by the line-divided composition of stained glass windows in temples, Rulo has created a can that resembles an art exhibition. Each illustrated scene showcases different animals with their young ones, symbolizing paternal love and protection. The packaging is designed not just to hold a product, but to be a collectible piece of art, appreciated for its beauty and meaning.

The design of the packaging features various illustrations of animals with their young ones, framed symmetrically to create a balanced and elegant composition. The challenge was to provide equal visual strength to all the animals and ensure they coexist harmoniously within the same graphic ecosystem. Every detail was carefully thought out to pay homage to fatherhood. Rulo drew inspiration from his own grandfather, his greatest idol and example of hard work and affection. This collaboration with Alpina conveys a message of love and celebration in each stroke, aiming to deliver a graphic piece filled with love and joy, celebrating all fathers on their special day.

Alpina's Artistic Limited Edition Packaging for Father's Day
Alpina's Artistic Limited Edition Packaging for Father's Day
Alpina's Artistic Limited Edition Packaging for Father's Day
Alpina's Artistic Limited Edition Packaging for Father's Day
Alpina's Artistic Limited Edition Packaging for Father's Day
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Designed by: PepsiCo Design & Innovation
Country: United States

Alpina’s Artistic Limited Edition Packaging for Father’s Day

5
Alpina's Artistic Limited Edition Packaging for Father's Day
In a beautiful blend of strength and beauty, Alpina, known for its superior quality dairy products, has chosen to commemorate Father’s Day with a limited-edition arequipe packaging. The idea behind it is not just to celebrate the bond between fathers and their children, but also to present a product that serves as an artistic and meaningful tribute. To bring this concept to life, Alpina teamed up with the gifted Antioquian artist Rulo, recognized for his ability to evoke emotions through his illustrations.

The project draws inspiration from the strength, dedication, and security found within the animal kingdom, particularly in the relationships between parents and their offspring. Inspired by the line-divided composition of stained glass windows in temples, Rulo has created a can that resembles an art exhibition. Each illustrated scene showcases different animals with their young ones, symbolizing paternal love and protection. The packaging is designed not just to hold a product, but to be a collectible piece of art, appreciated for its beauty and meaning.

The design of the packaging features various illustrations of animals with their young ones, framed symmetrically to create a balanced and elegant composition. The challenge was to provide equal visual strength to all the animals and ensure they coexist harmoniously within the same graphic ecosystem. Every detail was carefully thought out to pay homage to fatherhood. Rulo drew inspiration from his own grandfather, his greatest idol and example of hard work and affection. This collaboration with Alpina conveys a message of love and celebration in each stroke, aiming to deliver a graphic piece filled with love and joy, celebrating all fathers on their special day.

Alpina's Artistic Limited Edition Packaging for Father's Day
Alpina's Artistic Limited Edition Packaging for Father's Day
Alpina's Artistic Limited Edition Packaging for Father's Day
Alpina's Artistic Limited Edition Packaging for Father's Day
Alpina's Artistic Limited Edition Packaging for Father's Day
5
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