Designed by: PepsiCo Design & Innovation
Country: United States

Beautea

Updated on July 22nd, 2009  |  
1 Minute Read

beautea31

Designed by Pure Living | Country: Canada

“The challenge behind Beautea was to develop a line that reflected the earthy naturalness of an Organic Bath & Body line and feminity of the packaging since women were the prime consumers of this type of product. Also, since it is a bodycare line infused with Tea it was very important that the packaging reflect this and not mistaken for “drinking tea”. Inner packaging was sourced throughout the world and reflects the “cleanness” of a natural, organic line. Natural Fragrances developed by our Perfumeur in Grasse, France. All organic ingredients were sourced from Organic certified farms mostly in California. All organic tea extracts were sourced in Arizona through a specialized Tea importer. It was essential that the logo with the tea pot be sticking and reflected the ingredients inside the product… tea.”

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beautea22

beautea41

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Designed by: PepsiCo Design & Innovation
Country: United States

Beautea

1 Minute Read
beautea31

beautea31

Designed by Pure Living | Country: Canada

“The challenge behind Beautea was to develop a line that reflected the earthy naturalness of an Organic Bath & Body line and feminity of the packaging since women were the prime consumers of this type of product. Also, since it is a bodycare line infused with Tea it was very important that the packaging reflect this and not mistaken for “drinking tea”. Inner packaging was sourced throughout the world and reflects the “cleanness” of a natural, organic line. Natural Fragrances developed by our Perfumeur in Grasse, France. All organic ingredients were sourced from Organic certified farms mostly in California. All organic tea extracts were sourced in Arizona through a specialized Tea importer. It was essential that the logo with the tea pot be sticking and reflected the ingredients inside the product… tea.”

beautea12

beautea22

beautea41

beautea5

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