Designed by: PepsiCo Design & Innovation
Country: United States

Birra Fresca

Updated on September 14th, 2013  |  
1 Minute Read

Birra Fresca

Designed by Saint Bernadine Mission Communications Inc. | Country: Canada

“Birra Fresca, a palate smacking cucumber mint IPA, is the latest addition to R&B Brewing’s family of hand-crafted beers design by Saint Bernadine Mission Communications Inc. Strong, yet strangely refreshing, this beer’s cucumber and mint notes inspired the fresh summer colours and cues, while the beer’s 6% heft required a deep comfortable chair.

Like other R&B Brewing beers, the design language is inspired by R&B’s resolutely hand crafted product – as such, every element on the packaging is rendered by hand, including the bar code. Key brand story elements, hand rendered in expressive type, and additional varietal information, like IBU scale, boil information, aging temperature, hop and barley type and mix all support R&B’s independent, craft positioning.”

Birra Fresca

Birra Fresca

Birra Fresca

Birra Fresca

Birra Fresca

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Designed by: PepsiCo Design & Innovation
Country: United States

Birra Fresca

1 Minute Read
lovely-package-birra-fresca-1

Birra Fresca

Designed by Saint Bernadine Mission Communications Inc. | Country: Canada

“Birra Fresca, a palate smacking cucumber mint IPA, is the latest addition to R&B Brewing’s family of hand-crafted beers design by Saint Bernadine Mission Communications Inc. Strong, yet strangely refreshing, this beer’s cucumber and mint notes inspired the fresh summer colours and cues, while the beer’s 6% heft required a deep comfortable chair.

Like other R&B Brewing beers, the design language is inspired by R&B’s resolutely hand crafted product – as such, every element on the packaging is rendered by hand, including the bar code. Key brand story elements, hand rendered in expressive type, and additional varietal information, like IBU scale, boil information, aging temperature, hop and barley type and mix all support R&B’s independent, craft positioning.”

Birra Fresca

Birra Fresca

Birra Fresca

Birra Fresca

Birra Fresca

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