Designed by: PepsiCo Design & Innovation
Country: United States

Bite Me

Bite Me

Designed by Vasily Kassab| Country: Italy

“The Bite Me brand was developed based on the concept of healthy life with correct portions. Now we can have a correct portion of chocolate since the new packaging is taking into consideration the percentage of cocoa. The more the percentage of cocoa to milk and other ingredients the bigger the chocolate size and vise versa, the less cocoa the smaller the chocolate becomes. Packaging took into consideration distinguishing colors according to different percentages as well, 70%, 80% and 90% as well as small gift chocolate. Shopping bags were customized to suit the boxes. The technique used is 100% ink free, its a play on the sense of touch, embossing, die cutting and laser engraving was used.”

Bite Me

Bite Me

Bite Me

 

Get the latest packaging design inspiration in your inbox:

Popular designs

The Port Vodka Lemon Water

Overview: In response to my client’s vision for a Cape Cod themed beverage brand, I embarked on the journey to create The Port

Over the wave

This Kombucha originates in Lombok, Indonesia, where its paradise beaches attract hundreds of surfers eager to ride the waves. When you surf,

Designed by: PepsiCo Design & Innovation
Country: United States

Bite Me

Bite Me

Designed by Vasily Kassab| Country: Italy

“The Bite Me brand was developed based on the concept of healthy life with correct portions. Now we can have a correct portion of chocolate since the new packaging is taking into consideration the percentage of cocoa. The more the percentage of cocoa to milk and other ingredients the bigger the chocolate size and vise versa, the less cocoa the smaller the chocolate becomes. Packaging took into consideration distinguishing colors according to different percentages as well, 70%, 80% and 90% as well as small gift chocolate. Shopping bags were customized to suit the boxes. The technique used is 100% ink free, its a play on the sense of touch, embossing, die cutting and laser engraving was used.”

Bite Me

Bite Me

Bite Me

 

Previous slide
Next slide
Get the latest on packaging design in your inbox: